SportAccord Re-branding Aims to Get GAISF Known
At the GAISF General Assembly at SportAccord 2009 in Denver, it was decided to re-brand’ the General Association of International Sports Federations under the SportAccord brand-name which is aimed at getting the organisation known, according to GAISF President Hein Verbruggen. “We need a brand-name for the organisation itself. All these abbreviations are no good, […]