2011 Summer Universiade
Shenzhen, China - August 12th to 23rd, 2011
Mascot
Name: UU
Artist:
History: UU, the mascot of the 26th Summer Universiade evolved from the event's logo 'Happy U'. UU is shining, lively and colorful as well as futuristic. UU is a lovable smiling face. The designer tried to break away from the tradition of the Universiades' mascots that were based on animals and plants. Shiny and colorful material helps point out to the future, without any implication od ideology, politics and religion. UU comes from the future and symbolizes the beginning of a new era.
